What is Structured Data?

Structured Data is code that marks up specific information on a website page that provides major shopping search engines and marketplaces an understanding about the content of the page, in eCommerce, this mean product data.

Google Search also uses structured data to allow search result features and enhancements. 

If you have structured data installed on your website, you can use the Structured Data Testing tool and the Search Console Structured Data report to monitor the integrity of the installation, which could break after installations of other features or templates.

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